Publishing a book is one of the best ways to position yourself as an expert in your field. Not only that but the book demonstrates your expertise in its best and most organized format. And perhaps the biggest advantage of all is that your book allows people to be introduced to your expertise without you doing a thing. Yes, you have to write it and get it published. And you also have to market it. But after that, you can sit back and let people read it on their own time.
So let’s talk about some of the realities behind publishing your own book. The biggest misconception people have about the process is that the publishing company does the marketing. Untrue. Regardless of the publishing company you use, the responsibility falls squarely on the author. And that’s a rude awakening for most aspiring authors.
Marketing is no easy task and the biggest priority of publishers considering your book proposal is NOT the quality of your writing or the brilliance of your idea but your ability to market you own book. Yes, it’s true. The biggest thing publishers look for when they evaluate book proposals is your audience and your following. They call it your platform and it refers to the activities you do everyday that put you in front of potential buyers.
The best thing you can do to increase the odds of your book proposal getting accepted by a publisher is to build your platform. Whether that includes workshops and seminars, press releases and media publicity, interviews and special events, blogging and podcasting or internet marketing, publishers need to know you have a strategy to promote your book and the tools necessary to pull it off. Indeed, they’re looking for a certain amount of star power.
If you don’t have a platform when you submit your book proposal, it won’t even get a second glance. That’s why it’s absolutely imperative to get the process started early. Offer workshops and seminars. Develop a website and build awareness and traffic. Use press releases to announce events or special milestones. Write articles, both online and off. Look for speaking engagements to build credibility and gain exposure. These are the things publishers will favor when evaluating your proposal.
Another misconception about getting a book published is that you’ll make money in the process. Unfortunately, this is rarely true on the first book. As an unproven author, you won’t be able to negotiate a big percentage in the book deal and the marketing campaign will devour most of the profits. The primary objective behind your first book should be to build credibility, gain exposure and validate your abilities as an author, including marketing. If you succeed, you’ll get a much better deal on your second book and that’s where you can start making money.
Publishing a book can be one of the best steps a person can take when developing a business. It sets you apart from the vast majority of others in your field and people will forever more treat you differently. But you also have to be realistic with the process and that’s what this article is all about. There is lots of information that can support the development of a platform and the marketing requirements on the Tactical Execution website and I encourage you to take advantage of those resources.
Publishing a book is one of the best ways to position yourself as an expert in your field. Not only that but the book demonstrates your expertise in its best and most organized format. And perhaps the biggest advantage of all is that your book allows people to be introduced to your expertise without you doing a thing. Yes, you have to write it and get it published. And you also have to market it. But after that, you can sit back and let people read it on their own time.
So let’s talk about some of the realities behind publishing your own book. The biggest misconception people have about the process is that the publishing company does the marketing. Untrue. Regardless of the publishing company you use, the responsibility falls squarely on the author. And that’s a rude awakening for most aspiring authors.
Marketing is no easy task and the biggest priority of publishers considering your book proposal is NOT the quality of your writing or the brilliance of your idea but your ability to market you own book. Yes, it’s true. The biggest thing publishers look for when they evaluate book proposals is your audience and your following. They call it your platform and it refers to the activities you do everyday that put you in front of potential buyers.
The best thing you can do to increase the odds of your book proposal getting accepted by a publisher is to build your platform. Whether that includes workshops and seminars, press releases and media publicity, interviews and special events, blogging and podcasting or internet marketing, publishers need to know you have a strategy to promote your book and the tools necessary to pull it off. Indeed, they’re looking for a certain amount of star power.
If you don’t have a platform when you submit your book proposal, it won’t even get a second glance. That’s why it’s absolutely imperative to get the process started early. Offer workshops and seminars. Develop a website and build awareness and traffic. Use press releases to announce events or special milestones. Write articles, both online and off. Look for speaking engagements to build credibility and gain exposure. These are the things publishers will favor when evaluating your proposal.
Another misconception about getting a book published is that you’ll make money in the process. Unfortunately, this is rarely true on the first book. As an unproven author, you won’t be able to negotiate a big percentage in the book deal and the marketing campaign will devour most of the profits. The primary objective behind your first book should be to build credibility, gain exposure and validate your abilities as an author, including marketing. If you succeed, you’ll get a much better deal on your second book and that’s where you can start making money.
Publishing a book can be one of the best steps a person can take when developing a business. It sets you apart from the vast majority of others in your field and people will forever more treat you differently. But you also have to be realistic with the process and that’s what this article is all about. There is lots of information that can support the development of a platform and the marketing requirements on the Tactical Execution website and I encourage you to take advantage of those resources.
Most of us have dreams of writing a book one day but the statistics verify that the vast majority never complete the task. There are lots of reasons for this failure but one of the most important is that would-be authors have heard that publishers accept only a tiny percentage of the book proposals they receive. People have heard how difficult it can be and they give up on the task as a result.
Technology has changed a lot of things in the publishing industry, not to mention just about every other industry you can imagine. Not only is it easier for an entrepreneur to start a book publishing company but the costs of printing a small number of books has come down dramatically, allowing authors to avoid the prohibitive minimums that used to characterize the book printing business.
With these recent developments in mind, we need to re-introduce would-be authors to the new book-publishing landscape so they can re-evaluate the possibility of finally making their dream a reality. This article will review the three primary ways of getting a book published in the modern world. Future articles will cover the opportunities and challenges of each strategy.
The first way of getting a book published is the path that has existed for years and years. There are a number of huge publishing houses including Penguin, Random House and McGraw Hill that can do the job. But these industry elephants only work with proven authors and generally require you have a literary agent before they’ll even review the proposal. Of course, the upside is that these publishing giants are well respected, leaving you with better credibility and preferential shelf space within the major retailers.
The second strategy is to use a smaller independent publisher. There are more and more of these popping up everyday and they tend to specialize in one genre or another. Of course, there’s a wide variety of publishers within this category &ndash some very small and others quite well established &ndash but they all generally have full distribution channels in place, allowing your book to reach the same shelves as the big boys. Proposals are sent directly to the Acquisitions Editor for consideration and literary agents are optional.
The last strategy is by far the most common: self-publishing. Because printing minimum order quantities have come down so much in recent years, authors can quickly and easily print a few copies of their new book and risk less money than ever before. Obviously, this virtually eliminates one of the major barriers to entry and an estimated 90% of all books being published today are self-published.
The clear upside is that nobody can reject your proposal. If you want to write it and print it, go right ahead. And in many cases, the printing houses you would use to get the book put on paper have respectable distribution channels in place as well, meaning your book could theoretically reach the same shelves as those published by larger publishing companies. The downside is a lower degree of credibility but for many, that’s a small price to pay for their dream to get realized.
The important thing to remember is that regardless of the publishing method you choose, the majority of the marketing effort is left to the author. Even with the industry majors, it’s the author’s job to promote and sell his or her book. So if you have ambitions to publish your own book, sit down and think about how you’re going to sell it. If you have an answer to that question, you have a much better chance of getting accepted by the big boys.
There are basically three options for getting your book published. You can try to get your book proposal accepted by one of the industry giants like Penguin or Random House but that’s a tough road. Those companies only work with proven authors or those who already have huge platforms and salivating audiences. Having said that, if you manage to get accepted, you’ll end up with a huge implied endorsement and a ton of indisputable credibility.
On the other end of the spectrum, you could self-publish your own book. The nice thing about this approach is that the only person who has to approve your book is you! If you want to publish your own book, go right ahead. In fact, given the advancements in technology, you can do exactly that and order as little as one book at a time. The downside is that the credibility is far lower than with a major publisher.
These two options seem to be on opposite ends of the continuum and indeed have plenty of differences between them. Luckily, there’s a third category that sits comfortably in the middle. It’s the category of smaller independent publishers and there are thousands of them. They range from very small mom and pop operations to well-established significant publishers. They tend to specialize in one genre or another and often become leaders in their area of expertise.
Soliciting the independent publishers is a great way for a new author to break into the market. Find one that specializes in your particular area and visit their website. They will tell you exactly how they want to be solicited and you’re well advised to follow their guidance. Find out exactly what they’re looking for and then cater your proposal to their specific requirements.
It’s not necessary to have a Literary Agent when soliciting independent publishers. Don’t get me wrong. Having an agent is always a good idea. But you do have some additional options when dealing with the niche players and many will accept proposals directly. Most want you to send it to their Acquisitions Editor but I recommend checking with their website before addressing the envelope.
Getting a book advance is less common when dealing with independent publishers. It’s not impossible but I wouldn’t bank on it. The upside is you’ll have more access to the people reviewing your proposal and that’s half the battle. Don’t pester them. They probably get a few hundred proposals each month. But a polite and well placed phone call rarely hurts and it gives the editor a chance to hear your speaking voice at the same time.
Becoming an author is something you only do once. Once you’ve published your first book, you will forever more be an author. And it can change your life, not to mention your career. Don’t waste your time approaching one of the industry giants when your odds of being accepted are significantly less than 1%. Instead, find an independent publisher that specializes in the subject you’re considering and target your efforts accordingly.
Tactical Execution has made a business of helping others achieve their goals. We provide implementation solutions for a wide variety of marketing objectives and all our programs are designed to maximize immediate results. Please visit the website to take advantage of all the free resources available there.
Most of us have dreams of writing a book one day but the statistics verify that the vast majority never complete the task. There are lots of reasons for this failure but one of the most important is that would-be authors have heard that publishers accept only a tiny percentage of the book proposals they receive. People have heard how difficult it can be and they give up on the task as a result.
Technology has changed a lot of things in the publishing industry, not to mention just about every other industry you can imagine. Not only is it easier for an entrepreneur to start a book publishing company but the costs of printing a small number of books has come down dramatically, allowing authors to avoid the prohibitive minimums that used to characterize the book printing business.
With these recent developments in mind, we need to re-introduce would-be authors to the new book-publishing landscape so they can re-evaluate the possibility of finally making their dream a reality. This article will review the three primary ways of getting a book published in the modern world. Future articles will cover the opportunities and challenges of each strategy.
The first way of getting a book published is the path that has existed for years and years. There are a number of huge publishing houses including Penguin, Random House and McGraw Hill that can do the job. But these industry elephants only work with proven authors and generally require you have a literary agent before they’ll even review the proposal. Of course, the upside is that these publishing giants are well respected, leaving you with better credibility and preferential shelf space within the major retailers.
The second strategy is to use a smaller independent publisher. There are more and more of these popping up everyday and they tend to specialize in one genre or another. Of course, there’s a wide variety of publishers within this category &ndash some very small and others quite well established &ndash but they all generally have full distribution channels in place, allowing your book to reach the same shelves as the big boys. Proposals are sent directly to the Acquisitions Editor for consideration and literary agents are optional.
The last strategy is by far the most common: self-publishing. Because printing minimum order quantities have come down so much in recent years, authors can quickly and easily print a few copies of their new book and risk less money than ever before. Obviously, this virtually eliminates one of the major barriers to entry and an estimated 90% of all books being published today are self-published.
The clear upside is that nobody can reject your proposal. If you want to write it and print it, go right ahead. And in many cases, the printing houses you would use to get the book put on paper have respectable distribution channels in place as well, meaning your book could theoretically reach the same shelves as those published by larger publishing companies. The downside is a lower degree of credibility but for many, that’s a small price to pay for their dream to get realized.
The important thing to remember is that regardless of the publishing method you choose, the majority of the marketing effort is left to the author. Even with the industry majors, it’s the author’s job to promote and sell his or her book. So if you have ambitions to publish your own book, sit down and think about how you’re going to sell it. If you have an answer to that question, you have a much better chance of getting accepted by the big boys.
There are basically three options for getting your book published. You can try to get your book proposal accepted by one of the industry giants like Penguin or Random House but that’s a tough road. Those companies only work with proven authors or those who already have huge platforms and salivating audiences. Having said that, if you manage to get accepted, you’ll end up with a huge implied endorsement and a ton of indisputable credibility.
On the other end of the spectrum, you could self-publish your own book. The nice thing about this approach is that the only person who has to approve your book is you! If you want to publish your own book, go right ahead. In fact, given the advancements in technology, you can do exactly that and order as little as one book at a time. The downside is that the credibility is far lower than with a major publisher.
These two options seem to be on opposite ends of the continuum and indeed have plenty of differences between them. Luckily, there’s a third category that sits comfortably in the middle. It’s the category of smaller independent publishers and there are thousands of them. They range from very small mom and pop operations to well-established significant publishers. They tend to specialize in one genre or another and often become leaders in their area of expertise.
Soliciting the independent publishers is a great way for a new author to break into the market. Find one that specializes in your particular area and visit their website. They will tell you exactly how they want to be solicited and you’re well advised to follow their guidance. Find out exactly what they’re looking for and then cater your proposal to their specific requirements.
It’s not necessary to have a Literary Agent when soliciting independent publishers. Don’t get me wrong. Having an agent is always a good idea. But you do have some additional options when dealing with the niche players and many will accept proposals directly. Most want you to send it to their Acquisitions Editor but I recommend checking with their website before addressing the envelope.
Getting a book advance is less common when dealing with independent publishers. It’s not impossible but I wouldn’t bank on it. The upside is you’ll have more access to the people reviewing your proposal and that’s half the battle. Don’t pester them. They probably get a few hundred proposals each month. But a polite and well placed phone call rarely hurts and it gives the editor a chance to hear your speaking voice at the same time.
Becoming an author is something you only do once. Once you’ve published your first book, you will forever more be an author. And it can change your life, not to mention your career. Don’t waste your time approaching one of the industry giants when your odds of being accepted are significantly less than 1%. Instead, find an independent publisher that specializes in the subject you’re considering and target your efforts accordingly.
Tactical Execution has made a business of helping others achieve their goals. We provide implementation solutions for a wide variety of marketing objectives and all our programs are designed to maximize immediate results. Please visit the website to take advantage of all the free resources available there.
Mar
9
Writing information products (eBooks) is one of the most popular ways of starting an online business.
Why? Because the subject range is unlimited as is the angle or perspective you can bring to the subject. Plus, it costs nothing except your time to create it.
But it is not always trouble-free. How do you get started and how do you manage if you have never written a book before?
First, and most important - write about something you know. This allows you to keep the book flowing, give credibility and shows your readers you have some insight on the subject - and hence something to offer they may not have heard before.
Next, the hardest part of writing is - the first sentence. When you look at the whole project, it seems like an impossible task. You have to break it down into manageable tasks.
I like to use analogies; so think of climbing a mountain. You are standing at the foot of it and looking up at its summit vanishing into the clouds. How can you possibly scale such an immense and dangerous mountain?
There is only one way to climb a mountain - Step by Step.
Now think of writing your ebook in the same light. You must create it step by step, and one day, you will take that last step and find yourself standing on the summit with your head in the clouds. And that day will come much sooner if you keep momentum and enthusiasm.
The first thing you have to do, as if you actually were a mountain climber, is to get organized. Instead of climbing gear, however, you must organize your thoughts. There are some steps you should take before you begin. Once you’ve gone through the following list, you will be ready to actually begin writing your ebook.
First, figure out your eBook’s working title. It’s not clear from your post if you have done this or not but it is vital. It gives you a focal point.
Jot down a few different titles, and eventually, you’ll find that one that will grow on you. Would it make YOU read it?
As I said, titles help you to focus your writing on your topic; they guide you in anticipating and answering your reader’s queries. Many non-fiction books also have subtitles. Aim for clarity in your titles, but cleverness always helps to sell books.
For example, Remedies for Insomnia: Twenty Different Ways to Count Sheep. Or: Get off that Couch: Fifteen Exercise Plans to Whip You into Shape.
Next, write out a thesis statement. Your thesis is a sentence or two stating exactly what problem you are addressing and how your book will solve that problem. All chapters spring forth from your thesis statement. Once you’ve got your thesis statement fine-tuned, you’ve built your foundation. From that foundation, your book will grow, chapter by chapter.
Your thesis will keep you focused while you write your ebook. Remember: all chapters must support your thesis statement. If they don’t, they don’t belong in your book. For example, your thesis statement could read: We’ve all experienced insomnia at times in our lives, but there are twenty proven techniques and methods to give you back a good night’s sleep.
But if this is what you say, you must give twenty proven techniques else you lose credibility with your readers.
Once you have your thesis, before you start to write, make sure there is a good reason to write your book. Ask yourself some questions:
* Does your book present useful information and is that information currently relevant?
* Will your book positively affect the lives of your readers?
* Is your book dynamic and will it keep the reader’s attention?
* Does you book answer questions that are meaningful and significant?
If you can answer yes to these questions, you can feel confident about the potential of your ebook.
Now, write out chapter headings. You might not end up using chapters but it will help break the task down into manageable stages that you can tackle one-by-one. Breaking the job into smaller tasks, or chapters, will make it easier.
Remember - like that mountain do it one step at a time.
Another important step is to figure out who your target audience is. It is this group of people you will be writing to, and this group will dictate many elements of your book, such as style, tone, diction, and even length. Figure out the age range of your readers, their general gender, what they are most interested in, and even the socio-economic group they primarily come from. Are they people who read fashion magazines or book reviews? Do they write letters in longhand or spend hours every day online. The more you can pin down your target audience, the easier it will be to write your book for them.
Next, make a list of the reasons you are writing your ebook. Do you want to promote your business? Do you want to bring quality traffic to your website? Do you want to enhance your reputation?
Then write down your goals in terms of publishing. Do you want to sell it as a product on your website, or do you want to offer it as a free gift for filling out a survey or for ordering a product? Do you want to use the chapters to create an e-course, or use your ebook to attract affiliates around the world? The more you know upfront, the easier the actual writing will be.
Now, you seem to be specifically stuck at getting started. Here you need to think about you and your audience. What made YOU write the book and what do you want THEM to get out of it. You need to hook them early on and the best way to do this is to make them feel that you can answer their problems. After all, why did they buy the book? Make them feel they made the right decision and that you know what you are talking about.
Decide on the format of your chapters. In non-fiction, keep the format from chapter to chapter fairly consistent. Perhaps you plan to use an introduction to your chapter topic, and then divide it into four subhead topics. Or you may plan to divide it into five parts, each one beginning with a relevant anecdote.
Taking all the above into consideration, you could have your eBook finished in no time at all and ready to promote via your website. You could be well on the way to an internet best-seller.
Mar
3
Writing information products (eBooks) is one of the most popular ways of starting an online business.
Why? Because the subject range is unlimited as is the angle or perspective you can bring to the subject. Plus, it costs nothing except your time to create it.
But it is not always trouble-free. How do you get started and how do you manage if you have never written a book before?
First, and most important - write about something you know. This allows you to keep the book flowing, give credibility and shows your readers you have some insight on the subject - and hence something to offer they may not have heard before.
Next, the hardest part of writing is - the first sentence. When you look at the whole project, it seems like an impossible task. You have to break it down into manageable tasks.
I like to use analogies; so think of climbing a mountain. You are standing at the foot of it and looking up at its summit vanishing into the clouds. How can you possibly scale such an immense and dangerous mountain?
There is only one way to climb a mountain - Step by Step.
Now think of writing your ebook in the same light. You must create it step by step, and one day, you will take that last step and find yourself standing on the summit with your head in the clouds. And that day will come much sooner if you keep momentum and enthusiasm.
The first thing you have to do, as if you actually were a mountain climber, is to get organized. Instead of climbing gear, however, you must organize your thoughts. There are some steps you should take before you begin. Once you’ve gone through the following list, you will be ready to actually begin writing your ebook.
First, figure out your eBook’s working title. It’s not clear from your post if you have done this or not but it is vital. It gives you a focal point.
Jot down a few different titles, and eventually, you’ll find that one that will grow on you. Would it make YOU read it?
As I said, titles help you to focus your writing on your topic; they guide you in anticipating and answering your reader’s queries. Many non-fiction books also have subtitles. Aim for clarity in your titles, but cleverness always helps to sell books.
For example, Remedies for Insomnia: Twenty Different Ways to Count Sheep. Or: Get off that Couch: Fifteen Exercise Plans to Whip You into Shape.
Next, write out a thesis statement. Your thesis is a sentence or two stating exactly what problem you are addressing and how your book will solve that problem. All chapters spring forth from your thesis statement. Once you’ve got your thesis statement fine-tuned, you’ve built your foundation. From that foundation, your book will grow, chapter by chapter.
Your thesis will keep you focused while you write your ebook. Remember: all chapters must support your thesis statement. If they don’t, they don’t belong in your book. For example, your thesis statement could read: We’ve all experienced insomnia at times in our lives, but there are twenty proven techniques and methods to give you back a good night’s sleep.
But if this is what you say, you must give twenty proven techniques else you lose credibility with your readers.
Once you have your thesis, before you start to write, make sure there is a good reason to write your book. Ask yourself some questions:
* Does your book present useful information and is that information currently relevant?
* Will your book positively affect the lives of your readers?
* Is your book dynamic and will it keep the reader’s attention?
* Does you book answer questions that are meaningful and significant?
If you can answer yes to these questions, you can feel confident about the potential of your ebook.
Now, write out chapter headings. You might not end up using chapters but it will help break the task down into manageable stages that you can tackle one-by-one. Breaking the job into smaller tasks, or chapters, will make it easier.
Remember - like that mountain do it one step at a time.
Another important step is to figure out who your target audience is. It is this group of people you will be writing to, and this group will dictate many elements of your book, such as style, tone, diction, and even length. Figure out the age range of your readers, their general gender, what they are most interested in, and even the socio-economic group they primarily come from. Are they people who read fashion magazines or book reviews? Do they write letters in longhand or spend hours every day online. The more you can pin down your target audience, the easier it will be to write your book for them.
Next, make a list of the reasons you are writing your ebook. Do you want to promote your business? Do you want to bring quality traffic to your website? Do you want to enhance your reputation?
Then write down your goals in terms of publishing. Do you want to sell it as a product on your website, or do you want to offer it as a free gift for filling out a survey or for ordering a product? Do you want to use the chapters to create an e-course, or use your ebook to attract affiliates around the world? The more you know upfront, the easier the actual writing will be.
Now, you seem to be specifically stuck at getting started. Here you need to think about you and your audience. What made YOU write the book and what do you want THEM to get out of it. You need to hook them early on and the best way to do this is to make them feel that you can answer their problems. After all, why did they buy the book? Make them feel they made the right decision and that you know what you are talking about.
Decide on the format of your chapters. In non-fiction, keep the format from chapter to chapter fairly consistent. Perhaps you plan to use an introduction to your chapter topic, and then divide it into four subhead topics. Or you may plan to divide it into five parts, each one beginning with a relevant anecdote.
Taking all the above into consideration, you could have your eBook finished in no time at all and ready to promote via your website. You could be well on the way to an internet best-seller.
It was the first time I overheard someone whisper “she’s the author”, as I walked into a book signing, that I suddenly realized that I had achieved something very special. Not only had I managed to get my book published, I now received respect and admiration from total strangers. Being an author even it today’s digitized world, is still an awe-inspiring accomplishment.
In 2005 USA TODAY reported eighty-two percent of Americans say they plan to write a book someday. I think the critical word here is ‘plan’. If you want to be someone who really does write a book, you can begin right now by understanding how being an author will improve your life.
Here is my top ten list why you should become an author today, especially if you are a spirituality, self help or personal growth expert:
When I started writing my first book, it wasn’t because I was sure I wanted Bill O’Reilly’s producer to have my name in his Rolodex to call whenever he needed a ‘mystical’ New Age expert. (In fact I’m not sure I’ve ever wanted that at all!) I didn’t devote hundreds of hours to stories of couples finding one another through magical, mystical ways just to impress strangers at a cocktail party. And I can definitely tell you I didn’t write six books just to tell my old high school classmates about it.
I wrote because I had to. I had a story inside of me that wouldn’t rest until I put it onto the page. The benefits of actually finishing the book and becoming a bona fide author and the other “reasons” were simply an afterthought.
I can do everything short of putting a cattle prod under you to get you started on writing your self help book, but, at the end of the day, writing has to be something you want to do. Sure, it’s hard to sit down day after day and stare at a blank computer screen. I know how hard it is to tell your mom or your husband that you only typed two pages in an entire day. I can tell you hundreds of great things about being an author, but not a single one will really get you to the finish line.
What will get you down the home stretch is the satisfaction of knowing that you’re being true to yourself. You dreamt of becoming an author because you had to. You envisioned title ideas and chapter outlines because they came to you and wouldn’t go away. You told your friends you wanted to write a book because you could and you will.
You are an author, and you always have been. All you need to do now is make it happen. It might not be scintillating cocktail banter that puts a finished manuscript in your hands, but keeping your eyes on the prize can’t hurt.
It was the first time I overheard someone whisper “she’s the author”, as I walked into a book signing, that I suddenly realized that I had achieved something very special. Not only had I managed to get my book published, I now received respect and admiration from total strangers. Being an author even it today’s digitized world, is still an awe-inspiring accomplishment.
In 2005 USA TODAY reported eighty-two percent of Americans say they plan to write a book someday. I think the critical word here is ‘plan’. If you want to be someone who really does write a book, you can begin right now by understanding how being an author will improve your life.
Here is my top ten list why you should become an author today, especially if you are a spirituality, self help or personal growth expert:
When I started writing my first book, it wasn’t because I was sure I wanted Bill O’Reilly’s producer to have my name in his Rolodex to call whenever he needed a ‘mystical’ New Age expert. (In fact I’m not sure I’ve ever wanted that at all!) I didn’t devote hundreds of hours to stories of couples finding one another through magical, mystical ways just to impress strangers at a cocktail party. And I can definitely tell you I didn’t write six books just to tell my old high school classmates about it.
I wrote because I had to. I had a story inside of me that wouldn’t rest until I put it onto the page. The benefits of actually finishing the book and becoming a bona fide author and the other “reasons” were simply an afterthought.
I can do everything short of putting a cattle prod under you to get you started on writing your self help book, but, at the end of the day, writing has to be something you want to do. Sure, it’s hard to sit down day after day and stare at a blank computer screen. I know how hard it is to tell your mom or your husband that you only typed two pages in an entire day. I can tell you hundreds of great things about being an author, but not a single one will really get you to the finish line.
What will get you down the home stretch is the satisfaction of knowing that you’re being true to yourself. You dreamt of becoming an author because you had to. You envisioned title ideas and chapter outlines because they came to you and wouldn’t go away. You told your friends you wanted to write a book because you could and you will.
You are an author, and you always have been. All you need to do now is make it happen. It might not be scintillating cocktail banter that puts a finished manuscript in your hands, but keeping your eyes on the prize can’t hurt.