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Severe freelance writers know their income may draw near from other sources, not condign essay articles seeking magazines or clients. In the final, their freelance column leads to novel books or e-books as regards themselves or as ghostwrites. If you arbitrate to ghostwrite e-books and calling paperbacks allowing for regarding clients, mull over the following:

If a shopper hires you as a “work-for-hire” ghostwriter, then the patron pays you for your toil, and he owns all rights. Make a show reliable: 1) You ascertain a 50% retainer in advance you in the work; and 2) You gain the equalize at or righteous beforehand delivery. That’s it. If the volume turns antiquated to be a cyclopean success, cyclopean! That’s wonderful! You should be damned proud — but from a haughtiness! To be a successful ghostwriter, you requisite from your relish as a ghostwriter in the shadows. Many ghostwriters opt for it that way.

I certain a grand spieler in the exertion who commands $10,000 or more per speaking engagement. He is miraculous to listen to and to more dynamite to read. No matter how, he doesn’t write his books alone. He contributes to them but he not in a million years writes any of them himself. His ghostwriter, Shelly, is known only to a infrequent writers in a close-knit writer’s group. Why does Shelly release this tub-thumper suffer all the distinction on the side of her work? She is distressingly uncourageous and exceptionally masterful as a writer. She at one go said, “I am where I need to be and he is where he should be.” If you are wealthy to ghostwrite, remain where you associated (masked) and accede to payment for the duration of the job as payment enough free essays violence against women.

LITTLE SOMETHING #1: As a ghostwriter, you should ever fling to upon the needs of the happen “founder” of the work. Overlie the satisfied they want and do your largest to dote on the shopper happy.

TIP #2: As with composition any soft-cover, ghostwriting involves lottery of revisions and changes as more remote visible as two months, especially if the book needs to succumb through an editor or publisher. You should make changes as needed. However, don’t interval on indisputable payment if your customer hasn’t received final approval from his publisher.

PRESENT #3: Continually write your ghostwrites as if they are your own. Catalogue with dignity and professionalism in mind.

PRESENT #4: Not in any degree singular a non-compete agreement on the subject of the book. It is dotty for the patron to query but crazier throughout you to do it. If a client asks as a service to one, amble away. You have your own work to safeguard as extravagantly as the customer’s work. Reminisce over the saying, “to thine own self be dedicated”? Well, in review, there’s no truer statement.

ADVICE #5: You owe the patron especial job and the shopper you opus inasmuch as owes you scratch respecting a job leak done.

LITTLE SOMETHING #6: If your patient is displeased with the destination come about, flush after he’s paid you, make it fairly to go to the client. Satisfied clients as a rule change rehearse clients; they purpose convey you unrelieved resolve and referrals.

LAGNIAPPE #7: Ponder using a coop up personage as a ghostwriter. Jeanine Anne, a freelance journalist and ghostwriter, said she uses a confine appoint when she ghostwrites. She said, “I’ve written most of my ghostwrites and presented them to my clients secondary to my impound big cheese, Jeanine Anne. In the beginning, if someone decides to spam me, there’s no abuse done to the name with a view which I make a note my own work under. Secondly, when I write after a patron, I have no construct what the shopper inclination do to the position, after all it is his commission one time it leaves my hands. The patron may reckon glad which I may not like or he may make a note something that is not my denominate of writing.” This is something to remember if you write for clients as ghostwrites. The patron hires you to do a assign and the client owns the wield after it leaves your hands.

Serious freelance writers know their income may come from other sources, not just writing articles for magazines or clients. Ultimately, their freelance writing leads to writing books or e-books for themselves or as ghostwrites. If you decide to ghostwrite e-books and trade paperbacks for clients, consider the following:

If a client hires you as a “work-for-hire” ghostwriter, then the client pays you for your work, and he owns all rights. Make sure: 1) You receive a 50% retainer before you begin the work; and 2) You receive the balance at or right before delivery. That’s it. If the book turns out to be a great success, great! That’s wonderful! You should be extremely proud — but from a distance! To be a successful ghostwriter, you must enjoy your glory as a ghostwriter in the shadows. Many ghostwriters prefer it that way.

I know a great speaker in the industry who commands $10,000 or more per speaking engagement. He is phenomenal to listen to and even more dynamite to read. However, he doesn’t write his books alone. He contributes to them but he never writes any of them himself. His ghostwriter, Shelly, is known only to a few writers in a close-knit writer’s group. Why does Shelly let this speaker take all the glory for her work? She is painfully shy and exceedingly talented as a writer. She once said, “I am where I need to be and he is where he should be.” If you are going to ghostwrite, stay where you belong (invisible) and accept payment for the job as payment enough.

TIP #1: As a ghostwriter, you should always try to meet the needs of the true “author” of the work. Cover the content they want and do your best to make the client happy.

TIP #2: As with writing any book, ghostwriting involves lot of revisions and changes as far out as two months, especially if the book needs to go through an editor or publisher. You should make changes as needed. However, don’t wait on final payment if your client hasn’t received final approval from his publisher.

TIP #3: Always write your ghostwrites as if they are your own. Write with quality and professionalism in mind.

TIP #4: Never sign a non-compete contract on the subject of the book. It is crazy for the client to ask but crazier for you to do it. If a client asks for one, walk away. You have your own work to protect as well as the client’s work. Remember the saying, “to thine own self be true”? Well, in writing, there’s no truer statement.

TIP #5: You owe the client exceptional work and the client you work for owes you money for a job well done.

TIP #6: If your client is dissatisfied with the end result, even after he’s paid you, make it right for the client. Satisfied clients usually become repeat clients; they will bring you steady work and referrals.

TIP #7: Consider using a pen name as a ghostwriter. Jeanine Anne, a freelance writer and ghostwriter, said she uses a pen name when she ghostwrites. She said, “I’ve written most of my ghostwrites and presented them to my clients under my pen name, Jeanine Anne. First, if someone decides to spam me, there’s no harm done to the name for which I write my own work under. Secondly, when I write for a client, I have no idea what the client will do to the work, after all it is his work once it leaves my hands. The client may add content which I may not like or he may write something that is not my style of writing.” This is something to remember if you write for clients as ghostwrites. The client hires you to do a job and the client owns the work after it leaves your hands.

You can find many ghostwriting gigs on .FreelanceWriting.com, Elance.com, Guru.com, GetAFreelancer.com, Indeed.com, .WritingCareer.com, and CraigsList.com. The other way is to create your own ghostwriting gigs by networking and marketing.

Serious freelance writers know their income may come from other sources, not just writing articles for magazines or clients. Ultimately, their freelance writing leads to writing books or e-books for themselves or as ghostwrites. If you decide to ghostwrite e-books and trade paperbacks for clients, consider the following:

If a client hires you as a “work-for-hire” ghostwriter, then the client pays you for your work, and he owns all rights. Make sure: 1) You receive a 50% retainer before you begin the work; and 2) You receive the balance at or right before delivery. That’s it. If the book turns out to be a great success, great! That’s wonderful! You should be extremely proud — but from a distance! To be a successful ghostwriter, you must enjoy your glory as a ghostwriter in the shadows. Many ghostwriters prefer it that way.

I know a great speaker in the industry who commands $10,000 or more per speaking engagement. He is phenomenal to listen to and even more dynamite to read. However, he doesn’t write his books alone. He contributes to them but he never writes any of them himself. His ghostwriter, Shelly, is known only to a few writers in a close-knit writer’s group. Why does Shelly let this speaker take all the glory for her work? She is painfully shy and exceedingly talented as a writer. She once said, “I am where I need to be and he is where he should be.” If you are going to ghostwrite, stay where you belong (invisible) and accept payment for the job as payment enough.

TIP #1: As a ghostwriter, you should always try to meet the needs of the true “author” of the work. Cover the content they want and do your best to make the client happy.

TIP #2: As with writing any book, ghostwriting involves lot of revisions and changes as far out as two months, especially if the book needs to go through an editor or publisher. You should make changes as needed. However, don’t wait on final payment if your client hasn’t received final approval from his publisher.

TIP #3: Always write your ghostwrites as if they are your own. Write with quality and professionalism in mind.

TIP #4: Never sign a non-compete contract on the subject of the book. It is crazy for the client to ask but crazier for you to do it. If a client asks for one, walk away. You have your own work to protect as well as the client’s work. Remember the saying, “to thine own self be true”? Well, in writing, there’s no truer statement.

TIP #5: You owe the client exceptional work and the client you work for owes you money for a job well done.

TIP #6: If your client is dissatisfied with the end result, even after he’s paid you, make it right for the client. Satisfied clients usually become repeat clients; they will bring you steady work and referrals.

TIP #7: Consider using a pen name as a ghostwriter. Jeanine Anne, a freelance writer and ghostwriter, said she uses a pen name when she ghostwrites. She said, “I’ve written most of my ghostwrites and presented them to my clients under my pen name, Jeanine Anne. First, if someone decides to spam me, there’s no harm done to the name for which I write my own work under. Secondly, when I write for a client, I have no idea what the client will do to the work, after all it is his work once it leaves my hands. The client may add content which I may not like or he may write something that is not my style of writing.” This is something to remember if you write for clients as ghostwrites. The client hires you to do a job and the client owns the work after it leaves your hands.

You can find many ghostwriting gigs on .FreelanceWriting.com, Elance.com, Guru.com, GetAFreelancer.com, Indeed.com, .WritingCareer.com, and CraigsList.com. The other way is to create your own ghostwriting gigs by networking and marketing.

You’ve spent many nights working on your book. You’ve rewritten it, edited it, and you used a professional proofreader to proof it. Your book is done &ndash finally — and you’re ready to send your precious manuscript off to a publisher, thinking that writing it was the hardest part.

In reality, getting your blood, sweat and tears published may be the hardest part of the whole process. You’ll need to decide if your book requires a publisher, or if you’d rather self-publish your book. Both venues have pros and cons, some of which I discuss below.

To work with a book publisher, you’ll need to send out query letters and/or a book proposal. This is a letter or a few pages briefly describing your text, why your book is unique, characteristics of your target market, and how you can help market your book. Most publishers don’t accept unsolicited manuscripts, so you’ll need to convince them to read yours, or find a literary agent to represent you. If a book publisher requests that you forward your entire manuscript, you have one foot in the door. Be prepared to send more than one query and don’t expect a response next week. An excellent software program to help format your manuscript and create a book proposal is called Wizards For Word at .wizardsforword.com

Publishers look for three things: platform, hook, and execution. This means a writer should have a built-in audience (ideally, a national platform such as a radio or TV show or a column in a major publication), an interesting hook, and strong writing skills.

The problem if you’re an unagented author is that most publishers won’t take your call or read your proposal. Then even if they do, you’ll have a tough time creating a bidding war or running an auction to get the best offer, and you also won’t have leverage negotiating the important deal points, such as ancillary rights and royalties.

There are writer’s guides that serve as excellent resources to find publishers and literary agents who specialize in your particular genre. These guides list the percentage of new authors published as well as the percentage of sales they pay. You may find pay rates ranging from 5-10% of sales. Some pay on wholesale sales and others on the retail amount. Do the math. Perhaps your book will retail for $14.95 and the publisher will pay 6% on retail. This means you will earn 90 cents per book sold. Of course don’t forget that the publisher is doing all the printing, distributing, and marketing of your text.

Another route you may want to consider is self-publishing. Self-publishing requires you to print, distribute and market your book using your money, but you will also retain all profits. There are book printing companies as well as companies that specialize in assisting self-publishers through every step along the way.

Many authors debate which method is better, using a publishing company or self publishing your own book. You know your situation and you know what will work best for you. You’ll want to consider how much time or money you have to invest in the project. That should give you an idea which route to take. Using a publisher takes less time on your part, but you’ll forfeit some of the royalties by using this method. If you self publish, you’ll have to pay “up front costs” and do the initial legwork to begin generating sales for your book. Either way, publishing is your call. With persistence and hard work you can get your book in the marketplace.

You’ve spent many nights working on your book. You’ve rewritten it, edited it, and you used a professional proofreader to proof it. Your book is done &ndash finally — and you’re ready to send your precious manuscript off to a publisher, thinking that writing it was the hardest part.

In reality, getting your blood, sweat and tears published may be the hardest part of the whole process. You’ll need to decide if your book requires a publisher, or if you’d rather self-publish your book. Both venues have pros and cons, some of which I discuss below.

To work with a book publisher, you’ll need to send out query letters and/or a book proposal. This is a letter or a few pages briefly describing your text, why your book is unique, characteristics of your target market, and how you can help market your book. Most publishers don’t accept unsolicited manuscripts, so you’ll need to convince them to read yours, or find a literary agent to represent you. If a book publisher requests that you forward your entire manuscript, you have one foot in the door. Be prepared to send more than one query and don’t expect a response next week. An excellent software program to help format your manuscript and create a book proposal is called Wizards For Word at .wizardsforword.com

Publishers look for three things: platform, hook, and execution. This means a writer should have a built-in audience (ideally, a national platform such as a radio or TV show or a column in a major publication), an interesting hook, and strong writing skills.

The problem if you’re an unagented author is that most publishers won’t take your call or read your proposal. Then even if they do, you’ll have a tough time creating a bidding war or running an auction to get the best offer, and you also won’t have leverage negotiating the important deal points, such as ancillary rights and royalties.

There are writer’s guides that serve as excellent resources to find publishers and literary agents who specialize in your particular genre. These guides list the percentage of new authors published as well as the percentage of sales they pay. You may find pay rates ranging from 5-10% of sales. Some pay on wholesale sales and others on the retail amount. Do the math. Perhaps your book will retail for $14.95 and the publisher will pay 6% on retail. This means you will earn 90 cents per book sold. Of course don’t forget that the publisher is doing all the printing, distributing, and marketing of your text.

Another route you may want to consider is self-publishing. Self-publishing requires you to print, distribute and market your book using your money, but you will also retain all profits. There are book printing companies as well as companies that specialize in assisting self-publishers through every step along the way.

Many authors debate which method is better, using a publishing company or self publishing your own book. You know your situation and you know what will work best for you. You’ll want to consider how much time or money you have to invest in the project. That should give you an idea which route to take. Using a publisher takes less time on your part, but you’ll forfeit some of the royalties by using this method. If you self publish, you’ll have to pay “up front costs” and do the initial legwork to begin generating sales for your book. Either way, publishing is your call. With persistence and hard work you can get your book in the marketplace.

Authors in their quest to get published can fall victim to scams. Here’s a few tips to help you avoid the traps.

Online Matching Services and Email Blast Programs

These services, for a fee, put your query letter, synopsis and first chapter online. Acquisition editors and literary agents then have the opportunity to peruse the offerings. You have to ask yourself if you truly believe that the average literary agent, who receives 1100 unsolicited queries a year, has the time to look at these websites.

The reverse, or maybe it’s the inverse, are services that have databases of agents and publishers. You specify the genre of your book and up pops agents/publishers who have said they are interested in your genre. Sometimes the agents/publishers have provided their acquisition specs and sometimes the owner of the database has just input the information from other sources.

Finally there are services who will email blast your query letter to agents/publishers. If the participants have agreed to receive the query letters there is a higher probability you will be successful. But, again you have to wonder, with all the unpublished manuscripts out there looking for a publishing home, why would an agent/publisher feel it necessary to sign up for these types of services.

Book Doctors…but are they quacks?

The beginning author wonders: 1) Do I really have talent? 2) Is my book ready to be marketed, or does it need additional work?

One option is to hire an editing service, sometimes called a book doctor. This is not simply a copy editor who checks for grammar, sentence structure, and spelling. A book doctor looks at the plot, characters, dialogue, continuity and flow.

It almost seems like more people making a living selling editing services&ndashbook doctors, script doctors&ndashthan writers earning a living. In screenwriting, it has become an epidemic. Producers who run out of money have even taken up the script doctoring profession to pay the rent while they are “between films.”

Asking another person to re-write your work is problematic. Who knows your story better than you do? It is extremely difficult to evaluate how talented these editors are, to determine if they are really going to improve your work.

Fees for these services can range from several hundred dollars to five or ten thousand dollars.

Remember that all manuscripts need editing. And that one of the publisher’s jobs is to work with the writer on getting the manuscript ready to publish.

Another option is a critique service; this is usually less expensive. They provide a report of their view of what is good and bad about the work, and perhaps its market potential. They are, at best, just one person’s opinion. If the critique service isn’t a publisher, how do they know what will sell and what won’t.

Marketing Services

There are many companies who provide legitimate services to authors in marketing and promoting their titles. Just because a company requires a fee doesn’t mean it’s a scam.

Having said that, if your book is not offered with industry standard terms, bookstores are highly unlikely to stock it, no matter what the marketing efforts are. Your book must be returnable to the publisher through the major wholesalers. It must be offered with 90 days for payment. It must be offered with at least a 40% discount from the retail price. These terms must be offered from the publisher not the author &ndash unless of course the author is the publisher. Keep in mind that the author must own the ISBN, International Standard Book Number to be considered the publisher.

When a marketing company is unconcerned that the terms are not industry standard you should be concerned.

Authors in their quest to get published can fall victim to scams. Here’s a few tips to help you avoid the traps.

Online Matching Services and Email Blast Programs

These services, for a fee, put your query letter, synopsis and first chapter online. Acquisition editors and literary agents then have the opportunity to peruse the offerings. You have to ask yourself if you truly believe that the average literary agent, who receives 1100 unsolicited queries a year, has the time to look at these websites.

The reverse, or maybe it’s the inverse, are services that have databases of agents and publishers. You specify the genre of your book and up pops agents/publishers who have said they are interested in your genre. Sometimes the agents/publishers have provided their acquisition specs and sometimes the owner of the database has just input the information from other sources.

Finally there are services who will email blast your query letter to agents/publishers. If the participants have agreed to receive the query letters there is a higher probability you will be successful. But, again you have to wonder, with all the unpublished manuscripts out there looking for a publishing home, why would an agent/publisher feel it necessary to sign up for these types of services.

Book Doctors…but are they quacks?

The beginning author wonders: 1) Do I really have talent? 2) Is my book ready to be marketed, or does it need additional work?

One option is to hire an editing service, sometimes called a book doctor. This is not simply a copy editor who checks for grammar, sentence structure, and spelling. A book doctor looks at the plot, characters, dialogue, continuity and flow.

It almost seems like more people making a living selling editing services&ndashbook doctors, script doctors&ndashthan writers earning a living. In screenwriting, it has become an epidemic. Producers who run out of money have even taken up the script doctoring profession to pay the rent while they are “between films.”

Asking another person to re-write your work is problematic. Who knows your story better than you do? It is extremely difficult to evaluate how talented these editors are, to determine if they are really going to improve your work.

Fees for these services can range from several hundred dollars to five or ten thousand dollars.

Remember that all manuscripts need editing. And that one of the publisher’s jobs is to work with the writer on getting the manuscript ready to publish.

Another option is a critique service; this is usually less expensive. They provide a report of their view of what is good and bad about the work, and perhaps its market potential. They are, at best, just one person’s opinion. If the critique service isn’t a publisher, how do they know what will sell and what won’t.

Marketing Services

There are many companies who provide legitimate services to authors in marketing and promoting their titles. Just because a company requires a fee doesn’t mean it’s a scam.

Having said that, if your book is not offered with industry standard terms, bookstores are highly unlikely to stock it, no matter what the marketing efforts are. Your book must be returnable to the publisher through the major wholesalers. It must be offered with 90 days for payment. It must be offered with at least a 40% discount from the retail price. These terms must be offered from the publisher not the author &ndash unless of course the author is the publisher. Keep in mind that the author must own the ISBN, International Standard Book Number to be considered the publisher.

When a marketing company is unconcerned that the terms are not industry standard you should be concerned.

It is difficult to break into the publishing industry as a new author, and even more difficult to get an acceptance letter from an editor at a large publishing house. As an author you will work hard to finish your book, and work even harder to find the right book publisher. The good news is you can tap into several types of publishers to publish your book. Here is a look at some common types of book publishing.

GROUP PUBLISHING: Group publishing is the process by which a large company publishes your work in the name of a larger company. For example, large publishing companies often operate smaller publishing companies. The larger publishing company serves as an umbrella over the smaller group publishing companies. Sometimes these companies operate several smaller companies and book imprints that produce different genres of writing and books. Sometimes this is referred to trade publishing. For example, a large publishing group may produce best-selling adult novels, but may also operate under a smaller name to produce certain non-fiction books, cookbooks, children’s books, or niche titles. Group publishing is a popular way to publish a book.

EDUCATIONAL PUBLISHING: Educational publishing shares some likeness to trade publishing. These companies deal specifically with educational material. They may deal with only college textbooks, or they might deal with textbooks and materials for grades K-12. Besides textbooks, these companies might also produce other forms of educational material, which include posters, workbooks, CD-ROMS, software, testing material and maps. There are several big name educational publishing companies.

UNIVERSITY PUBLISHING: Better known as the “University Press,” this type of publishing is different from group publishing and it is not the same as scholarly publishing. These types of companies are usually non-profit. Universities, colleges and sometimes museums or other organizations operate these publishing imprints. These publishers usually publish books by scholars and other specialists. Besides distributing their books to bookstores, they also make their book titles available within the university system. Sometimes larger trade publishers publish these types of books.

INDEPENDENT PUBLISHING: Independent publishers are often the best way to publish your book with established distribution channels. Independent publishers are generally small, privately-owned companies. Many times, these companies only publish a handful of books each year and they specialize in certain subjects. They have the freedom to publish just about anything they wish.

SOFTWARE and other MEDIA: You might consider software and other types of media as a publishing option. Think about the many e-books, CD-ROMs and digital downloads, many published by large and small publishing companies. These types of publishing companies are often associated with larger trade publishers. In fact, many large publishing companies have their own in-house media publisher to spawn the traditional paperback book into other types of media. Digital and alternate media is a huge, profitable business, and these publishers are just as important and lucrative as the large trade publishers.

As you can see, you can tap into various publishers who might consider publishing your book. If you are unlucky with a large trade publisher or group publisher, then don’t give up. Keep looking at the different types of publishing companies until you find one that wants to work with you and your book.

It is difficult to break into the publishing industry as a new author, and even more difficult to get an acceptance letter from an editor at a large publishing house. As an author you will work hard to finish your book, and work even harder to find the right book publisher. The good news is you can tap into several types of publishers to publish your book. Here is a look at some common types of book publishing.

GROUP PUBLISHING: Group publishing is the process by which a large company publishes your work in the name of a larger company. For example, large publishing companies often operate smaller publishing companies. The larger publishing company serves as an umbrella over the smaller group publishing companies. Sometimes these companies operate several smaller companies and book imprints that produce different genres of writing and books. Sometimes this is referred to trade publishing. For example, a large publishing group may produce best-selling adult novels, but may also operate under a smaller name to produce certain non-fiction books, cookbooks, children’s books, or niche titles. Group publishing is a popular way to publish a book.

EDUCATIONAL PUBLISHING: Educational publishing shares some likeness to trade publishing. These companies deal specifically with educational material. They may deal with only college textbooks, or they might deal with textbooks and materials for grades K-12. Besides textbooks, these companies might also produce other forms of educational material, which include posters, workbooks, CD-ROMS, software, testing material and maps. There are several big name educational publishing companies.

UNIVERSITY PUBLISHING: Better known as the “University Press,” this type of publishing is different from group publishing and it is not the same as scholarly publishing. These types of companies are usually non-profit. Universities, colleges and sometimes museums or other organizations operate these publishing imprints. These publishers usually publish books by scholars and other specialists. Besides distributing their books to bookstores, they also make their book titles available within the university system. Sometimes larger trade publishers publish these types of books.

INDEPENDENT PUBLISHING: Independent publishers are often the best way to publish your book with established distribution channels. Independent publishers are generally small, privately-owned companies. Many times, these companies only publish a handful of books each year and they specialize in certain subjects. They have the freedom to publish just about anything they wish.

SOFTWARE and other MEDIA: You might consider software and other types of media as a publishing option. Think about the many e-books, CD-ROMs and digital downloads, many published by large and small publishing companies. These types of publishing companies are often associated with larger trade publishers. In fact, many large publishing companies have their own in-house media publisher to spawn the traditional paperback book into other types of media. Digital and alternate media is a huge, profitable business, and these publishers are just as important and lucrative as the large trade publishers.

As you can see, you can tap into various publishers who might consider publishing your book. If you are unlucky with a large trade publisher or group publisher, then don’t give up. Keep looking at the different types of publishing companies until you find one that wants to work with you and your book.

So you’re published! Congratulations! Now if you’re like most authors you may be asking yourself, now what? There are so many ways to market yourself, so many in fact it’s sometimes tough to know which one you should chose. Now without getting into all your choices, let’s look at some basic things you can do to surround yourself with enough education and experts so you never have to wonder: I’m published, now what?

1) Find some good books to bury yourself in.

2) There are a lot of marketing choices and if you’re not sure which one to chose here’s a tip: if it seems to good to be true it probably is. Stay away from hype because hype rarely pays off. Ask for references, talk to other authors.

3) You can find a lot of information online if you’re willing to do some research. Whether you’re looking for promotional ideas or people to help you promote your book you should definitely Google them first and see what you can find.

4) Find someone you trust to talk you through the process. Whether you hire someone or met someone in your writing group, find someone you can bounce ideas off of who knows the industry and understands current book marketing trends.

5) Don’t live in a vacuum. Get out and meet other published authors. Go to writers conferences, check out your local PMA listings (Publisher’s Marketing Association) and consider joining them on a national level. Also SPAN (Small Press Association of North America) is another fantastic organization to join. Both of these places offer a monthly newsletter with tips, articles, and advice columns.

6) Do some online networking via publishing and book marketing forums, here are a few for you to get started with:

Pub-forum &ndash .pub-forum.net

Publish-L &ndash .publish-l.com

Smallpub-civil finance.groups.yahoo.com/group/smallpub-civil

Ind-E-Pubs &ndash covers ebooks .ind-e-pubs.com

POD publishers finance.groups.yahoo.com/group/pod_publishers

7) Subscribe to some great publishing newsletters, there’s a lot of information out there and a lot of it is packed in some of the best newsletters you’ll ever read:

Dan Poynter’s Parapublishing Tips: .parapublishing.com

Readers and Writers .writersreaders.com/

John Kremer: .bookmarket.com

Brian Jud: .bookmarketing.com

Book Marketing Expert: .amarketingexpert.com

Get your book reviewed: maybe this sounds like a no-brainer but you’d be amazed how many authors forget this step but it’s important and here’s why: people like what other people like. What someone else says about your book is a thousand times more effective than anything you could say. Do reviews sell books? Well, yes I believe they do and here’s why: if your book is up on Amazon or some other online portal and no one’s talking about it a potential new reader might not be motivated to buy. Readers rarely buy “naked” books.

9) Outline a few goals and hit the promotional “road”: keep it simple and keep it realistic. Long, complicated, and involved marketing plans are not only tough to stick to, they’re probably gonna cost you a bundle.